The EVO NXT Business Festival for Next Generation Products is returning to Málaga on 5-6 April, after a successful launch the previous year, according to a press release.
The festival will once again offer a platform where experts from the NGP industry, including e-cigarettes and nicotine pouches, can share strategic and scientific insights, with a strong focus on international cooperation to navigate varying regulations.
Prominent figures, such as Ciprian Boboi of IEVA and Lee Bryan, CEO of Arcus Compliance Limited, will discuss industry challenges and collaboration benefits. The NNPA will present a manifesto on nicotine pouches, and retail trends will be examined, highlighting the importance of adapting to societal changes and increased health consciousness. Retail transformation strategies and visual merchandising for NGPs will also be discussed, with industry leaders contributing their expertise.
The full programme and more information can be found on the festival website: https://www.evo-nxt.com/