The business festival took place in Málaga from 5 to 6 April and welcomed guests from across the globe who witnessed exciting events, keynote talks and workshops, according to a press release from organiser  Messe Dortmund GmbH.

Looking to create a brand new, ‘mould breaking’ type of event for the rapidly growing NGP industry, Messe Dortmund created the EVO NXT business festival and premièred it back in 2023 in the Spanish city of Málaga. At the second festival exhibitors, experts and a host of participants once again demonstrated the global potential of NGPs. This was reflected not least in the large number of countries from which guests travelled to southern Spain in order not to miss the global industry get-together – countries including China, India, the US, the Republic of Korea, the United Arab Emirates and Malaysia. Of course, many European countries such as Germany, France, the Netherlands, Belgium, Austria, Switzerland, Denmark, Sweden, Estonia, the United Kingdom and host country Spain were also represented. Prominent businesses as well as promising newcomers and innovators convened once more and met with key trendsetters, thought leaders and industry experts. The aim was to analyse the present and future of the industry together, and to benefit from knowledge sharing.
“The response to EVO NXT confirmed impressively that this innovative event style meets a hunger that exists in the industry. The presence of key industry representatives not just from Europe, but also from America and Asia, as well as the participation of relevant associations from the UK, Spain, the US and China, illustrates the global support for this event,” sad Angelika Bauer, divisional manager at Messe Dortmund.
“The EVO NXT Business Festival in Malaga was a unique experience that clearly stood out from other shows I have attended. This difference was a positive surprise. I was particularly impressed by the events and presentations on stage – they were simply great,” said Matthew Wright, European Sales Manager at Flavour Warehouse.
“We had many good B2B meetings at EVO NXT. The organisation of the trade fair was once again excellent. Like in the last year, the panel topics covered many important areas for the vaping industry. In particular the panels on sustainability and the Global Vape Alliance showed how seriously the industry takes the issue of responsibility,” said Ciprian Boboi, Co-Founder and Treasurer of the Independent European Vape Alliance.