Standardised cigarette packaging

Following a government order, cigarettes will be sold in unbranded packaging with bigger graphic warnings from 1 August, reports the BBC.

The Government of Jersey has ordered that all branding be removed from cigarette packaging from 1 August in an attempt to reduce the number of smokers in Jersey. Apart from the removal of branding, bigger graphic warnings will be added to the packaging alongside information on the Help2Quit service, reports the BBC.
“It is hoped that this move will help islanders and deter young islanders from taking up the habit. Quitting smoking is one of the most important things people can do to improve their health,” said Jersey’s director of Public Health, Prof Peter Bradley.
“We have ongoing support for smokers to stop through the island’s Help2Quit service and we are hopeful that all these actions together will work towards a generation of non-smokers,” he added.
Jersey has taken action to prevent people from smoking in the past, including an increase of 5 per cent on the cost of tobacco and 10 per cent on the cost of rolling tobacco. The government has also put in place restrictions on tobacco advertising and smoke free cars for under 18s.

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