In line with its five-year strategy to deliver sustainable growth and enhanced shareholder returns, Imperial Brands has announced the start of an ongoing, multi-year share buyback programme.

This is the culmination of the two-year ‘strengthening’ phase of Imperial’s plan, as it moves into the next three-year ‘improving returns’ phase.
“We intend initially to repurchase up to GBP 1 billion of shares in the period from 7 October 2022 to the end of September 2023. This would represent approximately 5.5 per cent of the issued share capital of Imperial Brands based on yesterday’s [5 October] market close. Over time, we intend to deliver a material reduction in the capital base, providing an ongoing source of shareholder returns in addition to our progressive dividend policy,” Imperial said in a statement.

Stefan Bomhard, Imperial Brands CEO, said: “The launch of our new buyback programme is an important milestone in our five-year strategy announced in January 2021. Over the past two years, increased investment and a more consumer-centric approach have improved delivery in both our priority combustible markets and next generation product operations. Disciplined capital allocation has strengthened our balance sheet to reach our target leverage levels.
“Today’s announcement is underpinned by this improving performance and our confidence in being able to continue generating strong cash flows to support growing shareholder returns in the years to come. We are committed to a progressive dividend and an ongoing buyback programme to meaningfully reduce the capital base over time.”

Trading in the year has been in line with expectations. Targeted investment in Imperial’s five largest combustible markets which account for around 70 per cent of operating profit has driven an improvement in aggregate market share. At constant currency, the growth rate of tobacco net revenue improved in the second half compared with the first, driven by a stronger price mix. As expected, the recovery of international travel has, over the course of the year, led to a return to pre-COVID purchasing patterns. This has led to increased volume declines, particularly in Northern Europe, partly offset by volume growth in Southern Europe and Duty Free.

“We continue to make good progress in implementing our refreshed NGP strategy. Further share gains have been made with Pulze and iD, our heated tobacco offering, in Greece and the Czech Republic, and in the past month we launched in Italy, Europe’s largest heated tobacco market. Our consumer trial of blu 2.0, a new pod-based vapour device, in selected cities in France has been well received by consumers and the trade,” Imperial said.

In line with previous guidance, Imperial expects full-year net revenue and Group adjusted operating profit to both grow by around 1 per cent at constant currency. At current exchange rates, translation foreign exchange is expected to be a c. 1 per cent tailwind on full-year net revenue and a c. 2 per cent tailwind on full-year adjusted earnings per share.
“Looking ahead, we remain on track to deliver against our five-year plan. The additional investment and the actions we have taken during the initial two-year strengthening phase have built strong foundations and enhanced our resilience as we face a more challenging macro-economic environment. Over the next three-year phase of our plan, we continue to expect low single-digit constant currency net revenue growth with constant currency adjusted operating profit growth accelerating to deliver a mid-single digit CAGR over the three years.”