Altria subsidiary Nu Mark launched a ‘Vaper Rights’ website to enlist e-cigarette users in the effort to combat excessive taxation and regulation of e-cigarettes, the company said.

“Vaper Rights offers adult vapers information, tools and resources to help them get informed, involved and active on e-vapor legislative and regulatory issues”, Altria said. Nu Mark makes MarkTen brand e-cigarettes.
Visitors to the site are asked to sign a petition that begins “I am a vaper and I will be heard”, for which they are promised updates on vaping issues in their community or state. (www.vaperrights.com)