Healy will take on a consulting role for marketing and new product development, blu Ecigs said in a statement on PR Newswire. Raporte will continue the transition from startup to a second generation company, the company said.
Blu Ecigs has gained 40 per cent of the US retail market since its creation in 2009, the company said. Sales in the first three months of this year were USD 57 million (EUR 44 million). (ci)