Smoke-Free Alternatives Trade Association (SFATA) Executive Director Cynthia Cabrera will replace Phil Daman as president and chief executive, the organisation said.

Cabrera, who will retain her post as executive director, also was named to the board of directors. Daman, whose term has expired, will continue to advise the vapour industry, SFATA said. Founded in 2012, SFATA has grown from seven to more than 500 members.