JT International has launched its new global cigarette brand, Wings by Winston, in Russia.
The brand has been designed in accord with the international quality standards, it is meant for young smokers with mid-size income and is going to be sold at US$ 0.5 per package. Wings by Winston is to be made in three versions, Full Flavour, Lights and Superlights, on the basis of the American-blend tobacco. The new brand is to fill in the gap in JTI’s product line and is regarded as the priority of the year, the company’s official statement says. Russia is among the first markets where Wings by Winston is launched. (vt)
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